DHL’s Saloodo! partners AfricaPLC to grow intra-African and global trade

DHL’s Saloodo! partners AfricaPLC to grow intra-African and global trade

Saloodo! will be the first logistics partner to provide digital road freight solutions on the AfricaPLC e-trade marketplace

AfricaPLC assists to digitize African SMEs, so they can participate in
and support the African Continental Free Trade Area (AfCFTA)
 The partnership expects to expand across the continent by early 2021
Johannesburg, South Africa – Digital road freight platform Saloodo!, a
subsidiary of DHL Global Forwarding, has signed an Memorandum of
Understanding (MOU) to be the first logistics provider to offer digital road
freight solutions on AfricaPLC, an innovative industrial eCommerce
Marketplace and FinTech platform, managed by the Africa Investor (Ai).
Ai is an institutional investment holding platform that vets and promotes
infrastructure, private equity and technology investment opportunities in
The partnership will address some of the biggest obstacles facing
businesses seeking to expand across Africa and global markets, such as
access to trade opportunities, sourcing of credible partners, trade finance
and reliable logistics solutions. Saloodo!, backed by DHL, the world’s
leading logistics player, will inject greater transparency and efficiency by
enabling shippers – from small enterprises and start-ups to large
multinational groups – to find trusted and reliable freight carriers across
Tobias Maier, CEO of Saloodo! Middle East and Africa said, “Our
partnership with AfricaPLC is an exciting opportunity for Saloodo! to
showcase our intuitive digital platform that will offer shippers and
transport providers a single, simple, reliable interface to optimise costs,
routes, cargo and transit times. Road freight continues to form the
backbone of Africa’s logistics industry and I’m convinced that our digital
solution will further its progress as the economy recovers.”

According to the World Bank, intra-African trade is one of the best
solutions Africa has to eradicating challenges such as poverty and
hunger. Intra-African trade not only provides for solutions and
opportunities for businesses to grow, but also expands the African
economy through diversification and inclusion. Initiatives such as the
African Continental Free Trade Area Agreement (AfCFTA) will speed up
economic growth and digitalization can be the impetus to accelerate this
“AfricaPLC is committed to supporting the growth of any organisation,
particularly SME’s, through the African Continental Free Trade Area
(AfCFTA) and globalising African e-trade ecosystems,” said Hubert
Danso, Chairman, AfricaPLC. “By partnering with Saloodo!, our SME,
Corporate, Public Sector and Trade Finance customers can be assured
that fulfilment is carried out by a reliable and compliant provider, who can
provide full visibility and transparency throughout the shipping process.
This allows our partners to channel resources on further growing their
business intra-Africa and to global markets and efficiently managing their
budgets and supply chain networks.”
In the current Covid-19 pandemic for example, AfricaPLC has been
supporting its public and private sector partners to facilitate the trade and
transport of critical Personal Protective Equipment (PPE) across the
African continent.
“Since our entry into South Africa last year, Saloodo! has successfully
expanded to the rest of the continent and is perfectly positioned to further
push the envelope of digitalisation to improve the state of logistics
services in Africa,” added Maier. “The demand for digital transformation
will be driven by emerging markets globally and this crucial partnership
with AfricaPLC will allow us to explore solutions that will help boost
economic activity on the continent through logistics services and
encourage intra-Africa trade.”

Media Contact:
Account Director
Lydia Luvhengo
TEL: +2787 255 1396
MOB: +2773 526 1163
DHL Asia Pacific & EEMEA
Corporate Communications, Sustainability and Brand
Jenny Yeo / Fiona Teo
Tel: +65 6879 8332 / +65 6879 8333

Press contact
Wendy Edwards
Tel: +27 11 7832431
E-mail: wedwards

About Saloodo!
Saloodo! combines the best of two worlds: The digital freight platform,
founded by Deutsche Post DHL Group in 2016, combines the logistics
expertise and infrastructure of a global player with the flexibility and digital
skills of a start-up. Saloodo! simplifies the day-to-day processes of
shippers and hauliers with a powerful end-to-end, digital solution for
commissioning and handling shipments. This maximizes the transparency
and efficiency of the entire transport process.
By offering the free choice of a neutral online marketplace and the
security and convenience of a digital freight forwarder, Saloodo! is the
answer to the progressive digitization in the highly fragmented transport
DHL – The logistics company for the world
DHL is the leading global brand in the logistics industry. Our DHL
divisions offer an unrivalled portfolio of logistics services ranging from
national and international parcel delivery, e-commerce shipping and
fulfilment solutions, international express, road, air and ocean transport to
industrial supply chain management. With about 380,000 employees in
more than 220 countries and territories worldwide, DHL connects people
and businesses securely and reliably, enabling global sustainable trade
flows. With specialized solutions for growth markets and industries

including technology, life sciences and healthcare, engineering,
manufacturing & energy, auto-mobility and retail, DHL is decisively
positioned as “The logistics company for the world”.
DHL is part of Deutsche Post DHL Group. The Group generated
revenues of more than 63 billion euros in 2019. With sustainable business
practices and a commitment to society and the environment, the Group
makes a positive contribution to the world. Deutsche Post DHL Group
aims to achieve zero-emissions logistics by 2050.
About Africa PLC – Globalizing Africa eTrade
AfricaPLC is an innovative, B2B and B2G multi-sector, industrial
eCommerce Marketplace and FinTech platform, focused on improving
intra-African trade flows, cross border payments, supply chain
transparency, logistics and access to trade intelligence and global
AfricaPLC provides, secure and easy to use transaction platforms and is
continuously innovating blockchain and RegTech trade enabling
solutions, to assist facilitate our clients and partners digitally originate,
transact, track and settle B2B and B2G transactions across the African
continent and worldwide.
AfricaPLC is committed to connecting the African Continental Free Trade
Area (AfCFTA) with global markets, by simplifying cross-border trade and
procurement transactions for SMEs, large businesses, financial
institutions and African governments.

Source: Infrastructure

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